Build instant buzz around your next piece of real estate — and your other properties too — using a YouTube video. Here’s a list of suggestions for a video that will fill your next open house with interested buyers:

  1. Shoot in HD and keep the video under 3 minutes
  2. Showcase features of the house and the neighborhood
  3. Interview locals to hear what they like about the area, but don’t forget to bring an image release
  4. Include your phone number throughout the entire video
  5. Add a call-to-action at the end of the video. For example: “Subscribe to my video channel to see my latest videos as soon as they’re added!”
  6. Use keywords to label and tag your video so it pops up in search engines as more people view it
  7. Embed a hyperlink to the MLS listing within the video’s description

For added production value of your best properties, consider hiring professionals like this San Diego video production company.